Flow 2023 Surfskate Brand Preview
Retail Buyers Guide: Surfskate 2023 Retail Buyer‘s Guide
Brand: Flow
Interviewee: N/A
How is the European surfskate market currently?
The European surfskate market is experiencing steady growth and increasing popularity. Surfskating has become a popular alternative to traditional skateboarding and has gained a strong following among surfers and skateboarders alike. The market is seeing a rise in demand for surfskate products, and consumers are seeking innovative designs and high-quality performance.
How are you navigating the overstocking issues currently affecting the hardgoods sector?
We are happy to have the opportunity to grow our distribution and be confident we will have the stock to service new and existing customers immediately.
What are the main products in demand in the segment right now (completes etc)?
Currently, completes are in high demand in the surfskate segment. Customers prefer ready-to-ride options that include both the deck and the compatible trucks and wheels. Completes offer convenience and ensure that riders have a well-matched setup for optimal performance.
What are your main price points for next season?
84.95 – 99.95 USD
What are the “stars” right now. Products you couldn’t live without?
• Swell
• Wedge
• Wave
What are the main features on your surf skate completes?
We have a beginner friendly truck with high quality wheels with a deck has precision wheel wells optimized for surf skating.
What kinds of trucks and wheels do you offer for this segment?
Currently we utilize one spring loaded truck design with needle thrust bearings. All of our boards come with 69mm 78a Cruiser style wheels, which are super smooth and make most surfaces easy to surf.
Which technical features are you the proudest of?
We have a beginner friendly truck with high quality wheels with a deck has precision wheel wells optimized for surf skating.
BEST SELLERS
Wave Comp
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