Bolle 2023 Sunglasses Preview
Retail Buyers Guide: Sunglasses 2023 Retail Buyer‘s Guide
Brand: Bollé
Interviewee: N/A
In 2023, Bollé launches 4 new eco-designed pairs of sunglasses, all equipped with proprietary lens technologies Phantom & Volt. It includes one iconic frame, the Micro Edge, that can be worn by the best cyclists in the world as well as models on podiums during fashion shows, two oversized lifestyle frames, the Arcadia and the Euphoria, inspired by the mountain environment and one base 8 frame, the Cerber, true to Bollé’s original wrap DNA.
Bollé’s strategy towards sustainability is supported by our “React for Good” campaign. At Bollé, we don’t claim we are going to save the planet; however, we do strive to reduce our impact. We have big ambitions, our goal being to have 90% of the range eco-designed by 2027.
Bolle 2023 Sunglasses preview
Do you offer prescription glasses?
Yes, and for 2023 we are also offering an ophthalmic collection with a full acetate range and a full metal range, with a total of 40 frames. This collection stays true to the brand’s DNA with a strong outdoor sports tech look and feel. A unique offer symbolized by a cutting-edge signature flex hinge.
Anything new in terms of sustainability?
Bollé’s strategy towards sustainability is supported by our “React for Good” campaign. At Bollé, we don’t claim we are going to save the planet; however, we do strive to reduce our impact. We have big ambitions, our goal being to have 90% of the range eco-designed by 2027.
Best Sellers
Micro Edge– A part of Bollé’s history and worn by the best athletes in the world, the MICRO EDGE is the symbol of the brand’s advanced design and creativity. With its narrow shield and sharp lines, this modernized version is one to be remembered. This half-rim frame is 100% focused on performance with an exceptional horizontal and peripheral field of vision. Ultra-comfortable, it has an Adjustable nose piece and adjustable temple tips to guarantee a perfect fit. Light and flexible, the MICRO EDGE is also eco-designed with 100% bio-based frame, temples and nose piece (made with renewable castor oil). Available with Phantom, our best photochromic lens for a phenomenal vision and with Volt+, our revolutionary high contrast and polarized lens.
Arcadia– New addition to the Bollé’s sports lifestyle collection, the ARCADIA is a square navigator frame with a mountain inspiration. With its retro and oversized look, the ARCADIA offers a refined and elegant design for a bold and confident style. True to the brand’s sports DNA, this model is also equipped with Thermogrip® temple tips and nose pads along with snap hinges. The metal top bar and the integrated side shields with perforated pattern give a nice touch to the frame showing the importance given to every detail. Also, a part of our React for Good campaign, the ARCADIA is made of 45% bio-based material. Available with Volt+, Bollé’s revolutionary high contrast and polarized lens.
Bolle 2023 Sunglasses preview
Cerber– Ideal for the outdoors, the CERBER stays true to Bollé’s original wrap DNA. This modernized base 8 model offers a great covering, extra protection and a wide field of view. Very comfortable and super stable, the CERBER is equipped with high-performance features such as snap hinges and Thermogrip® rubber on both temple tips and the nose pads. Also, a part of our React for Good campaign, the CERBER is made of 45% bio-based material. Available with Volt+, Bollé’s revolutionary high contrast and polarized lens.
Bolle 2023 Sunglasses preview
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