FALLEN SKATE FOOTWEAR F/W 2025 PREVIEW
Retail Buyers Guide: Skate Footwear F/W 2025 Retail Buyer’s Guide
Brand: Fallen
Interviewee: Ronnie Mazzei, CEO
MARKET
How is the European skate footwear market from your perspective?
Had being lots of changes in the skate shoe business, few brands has being sold and we think we can take advantage by being one of the few core bands left in the market.
Currently what are the major trends?
Puffier shoes keeps on growing with 80’s accent.
What are your main price points for next season?
The Bomber vulcanized shoe is our price point shoe with a price of 79 Euros.
MARKETING
What stories are you pushing this season?
We re introducing a new Pro Model from Kannan Dern.
What are your collection themes for FW25?
No comments on this.
Are there any events/ projects to keep an eye out for?
We’re planning to make a trip to Czech Republic by May/June.
DESIGN
What design trends are you noticing for this season?
We don’t follow desperately the trends, we try to deliver products for our nich.
Any new pro models to watch out for?
Kannan Dern new pro model shoe, he is killing it.
Any brand collaborations?
We have huge one for Spring 26.
Does your footwear brand have a sustainable element? Vegan shoes?
Not for this season.
Must have styles for FW25?
The new Kannan Pro model, and the new mid The Decade.
Key Products:
HERITAGE WHITE BLACK GUM 6:
HERITAGE WHITE BLACK GUM 6
CORSAIR PHANTOM BLACK LIME 6:
CORSAIR PHANTOM BLACK LIME 6
APACHE NATIVE BROWN 6:
APACHE NATIVE BROWN 6
Brand Previews
