Jacket Required: London Streetwear Trade Show Preview, January 23-24, 2019
This is the event for brands from the casualwear, tailoring, sportswear, streetwear, denim, footwear, accessories and lifestyle markets. All come together in the vibrant East End of London at the Old Truman Brewery. This January’s edition of the show sees no major changes to the floorplan just “further improvements on adjacencies and flow and a more effective use of space,” providing exhibitors with maximum exposure to buyers and giving buyers a more direct route through the show. The shoulder high white walls introduced this summer continue as does the single entrance and exit, so visitors will get to see all exhibitors as they tour around the show.
The show is launching two new platforms, ‘Introduces’ and ‘Living’. The new ‘Introduces’ platform will give visitors the opportunity to discover the breakthrough talents of the new season and future contemporary classics with Jacket Required’s pick of emerging designers. Whilst ‘Living’, will be a curated selection of contemporary products and accessories from the most progressive and visionary interior design brands. This provides a complementary offer alongside the current progressive fashion line-up. And don’t forget the womenswear that supports the growth of casual clothing and sophisticated streetwear for women.
The FW19 theme for the event ‘Reinvention Reimagined’ draws together the importance of sustainability and the responsibility of the individual to demand transparency within the supply chain, while championing new trends and giving a nod to the evolution and continual reinvention of the quintessential British man and woman. As part of this aim to work towards a more sustainable future in fashion, Jacket Required will be collaborating with Blackhorse Lane Ateliers, London’s only jean manufacturer, with some workshops on jean repairs.
The ‘In Talks With’ series of key speaker and panel discussions will continue from the last show to provide insight into sustainability and corporate responsibility and give industry leaders a platform from which to share knowledge with retailers, press and consumers about best practice.
Action sports brands will continue to be found all around the show rather than be congregated in one place. Brands at the show include Santa Cruz, Body Glove, Independent, Powell Peralta, Element, Dickies, Chrome and Howies.
Opening hours are 10am- 7pm on the first two days and 10am – 5pm on the last day. Shoreditch High Street, Liverpool Street Station, Aldgate East Station and Old Street Station are all within walking distance and if you’re driving to the show there are two car parks available within The Old Truman Brewery on Brick Lane and Grey Eagle Street. So if you’re a retailer on the lookout for what’s hot in men’s and women’s wear you know where you need to be. See you in London.