Pro Content

French Market Insight: Outdoor & Boardsports Participation Boom Boosts Biz

After eighteen months of pandemic, experts and politicians were fearful of the repercussions that Covid-19 would have on the French economy. But the end of the summer period was marked by a particular optimism from within the government. The worst did not come to pass in the end. By BENOIT BRECQ Our country has seen an economic bounce back this summer according to the reports from Banque de France. In restaurants, debit card bills increased by 5% in the month of August despite the resurgence of…