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DC SNOWBOARDS F/W 2025/26 PREVIEW
Retail Buyers Guide: Snowboards F/W 2025/26 Retail Buyer’s Guide
Brand: DC
Interviewee: JP BONNEMASON Hardgoods product manager
How was last season in the snowboard market?
We stopped the snowboard business 2 years ago but will come back on Winter 25-26 with a small program. With the recent overall price increases, have there been any positive developments in manufacturing, sourcing, or logistics? New licensing partner in US with new manufacturing in Taiwan.
E-commerce Vs. physical retail, how are you balancing both channels?
After 2 years without proposing any DC snowboards on the market; we are back in the boards business but with a distribution on ecommerce & retail only.
SNOWBOARD SPECIFIC
What trends or developments are you seeing with regards to board construction, shapes, and general innovation? How is this shaping your 25/26 range?
Small program with 3 boards and 1 binding:
- BOARDS
- WARLORD
- Ride: Park
- MSRP: 600€
- BEND: Camber SHAPE: Twin
- FLEX: 6 out of 10
- CORE: Palownia/Poplar
- FIBERGLASS: Tri-axial Fiberglass
- SIDEWALL: Polyurethane
- CARBON FIBER: 50mm Power Strips
- TOPSHEET: Matte
- BASE: Sintered
- FANTASM
- Ride: All-Mountain
- MSRP: 625€
- BEND: Camber With Early Rise
- SHAPE: Directional
- FLEX: 7out of 10
- CORE: Palownia/Poplar
- FIBERGLAS: Tri-axial Fiberglass
- SIDEWALL: Polyurethane
- CARBON FIBER: 20mm Power Strips
- TOPSHEET: Matte
- BASE: Sintered
- SANCTUARY
- Ride: Freeride/Powder
- MSRP: $640 €
- BEND: Camber With Early Rise
- SHAPE: Directional
- FLEX: 7out of 10
- CORE: Palownia/Poplar
- FIBERGLASS: Tri-axial Fiberglass
- SIDEWALL: Polyurethane
- CARBON FIBER: 20mm Power Strips
- TOPSHEET: Matte
- BASE: Sintered
- WARLORD
Are you planning to focus on a special product range or type of customers? What’s your newest range?
A Powsurf:
- SOULARA
- Ride: Powder
- Sizes: 154
- MSRP: 675€
- BEND: Flat Rocker
- SHAPE: Directional
- FLEX: 10 out of 10
- CHANNELS: TriTek Surf Channel
- CORE: Palownia
- FIBERGLASS: Quad-axial Carbon Fiber
- SIDEWALL: Polyurethane
- TOP SHEET: Matte
- BASE: Sintered
Key Products:
DC WARLORD:
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DC WARLORD
DC SANCTUARY:
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DC SANCTUARY
DC FANTASM:
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DC FANTASM