With bluebird skies and a sprinkling of fresh snow, good vibes went down at the Moreboards Stubai Premiere on the Stubai Glacier in Tyrol, Austria last weekend.
With the Brandsaloon on-snow test area opening only on Saturday and Sunday, this opening is shorter than others but is still one of the biggest when it comes to exhibiting brands, that also included core freeski brands such as Faction.
Movie premieres by Think Thank and Full Moon made for evening entertainment followed by the inevitable opening party that was not held in the huge Freizeitzentrum like it used to, but smaller clubs in the centre of the village Neustift.
We’re already looking forward to heading back in full winter! Stubai Glacier also has an excellent freeride centre…
Stubai Premiere welcomed the avid testers with a sprinkling of fresh snow under bluebird skies on SaturdayThe line to sign up for the test pass seemed to never sieze......but went by quickly thanks to the speedy sign-up team...Johannes Ebelt, Victor Hertrampf & Max HautzingerGiven the huge line up of brands showcasing their latest gear the line up was little surprise!The Horsefeathers crew with Marketing Coordinator Mat Novotny, Marketing Manager Tomas Koudela & Graphic Designer Jakub Karlik put on a major show......with their Bottle Flip Challenge......that could win you legit prizes like brand new outerwear......but only if you managed to flip up right!DeeLuxe Event Team Christian Brandstätter & Nicolas Lutz representing for Deeluxe, Union & CapitaBurton Head of Demo Jonas Rott & teamOakley Tech Rep Jan BrinkmannThe Mervin booth at the entrance was amongst the busiest of standsDirk Herpel from BSP Media presenting the new Casio Exilim EX-FR 100 camera with detachable controller32 Sales Rep Germany Martin Ziegler & Brand Manager Dale TaylorK2 Snowboarding Team Rider Valentin Haslbeck & Demo Chief Bastian SchmudeNitro Snowboards Demo Team Alex Huber, Luca Mäurer, Lukas Fritsch & Philipp TurbaClaudio Schön, Joost Blauw & Christoph Hechenberger were presenting Head Snowboards......and daring testers to play the infamous game of "nailing"......trying to hit with the small end of the hammer... ...for free SCHNAPS! In true Tyrolian tradition at any time of the day...686 Team Rider Alex FischerBBQ with hot Glühwein in front of the Flow standThe Flow Family with Team Rider Daniel Mösl & brother Benny, Austria Rep Tobi Dufner, Customer Service Robert Reichl & Team Rider Clemens BergmannFlo Rhiemeier, founder of Rhiemeier MSA representing for Smith OpticsKanoa Trading showcasing Lobster, Bataleon Snowboards, Switchback Bindings and Slash Snowboards with Switchback Bindings Developer Cleay Perham, Kanoa Chief Björn Betterman & Paul PoppPOC Event & Tradeshow Manager Roli LoipoldArbor Snowboards Demo Team Sebastian John, Sales Rep Austria & Bavaria Olli Zettler & Sales Manager Chris SiebrechtDC Snowboards Sales Rep Austria Stefan Knoll & Sales Rep Bavaria Sam TuckerMervin MFG's Austria Sales Rep Didi Feichtner, aka Party King of the WeekendNorthwave General Manager Germany & Austria, Uwe SchlagerAnd last but definitely not least - DJ Salut & Quirin Müller spinning the tunes!