Goodboards SS20 Kiteboards
Retail Buyers Guide: Kiteboards SS20
Brand: Goodboards
Interviewee: Josef Holub, Founder & Worker
Current Trends
What are the main trends for 2019 in the kiteboard market, in terms of board type (foil, twin tip, surf…)? Where have you seen the biggest growth so far in 2019?
We currently offer only twin tips and are therefore sat fully on TwinTips.
We saw next to TwinTip, in our opinion, the greatest growth in Foilboards.
Boards
Which of your boards are selling well in 2019 and why? What is new for 2020 in terms of board design and construction? Are there any trends in terms of design and construction that the entire industry seems to be progressing towards?
Our designs have been staying current since three years. New for 2020 is the Snake with its shaft edge.
We will not and cannot speak for other companies. We remain true to our high standard of quality, workmanship and performance.
Sustainability
Are you using any eco materials and/or environmentally friendly processes in your board construction?
We use water-based paints and continuous wood cores. We use a sintered Snowboard covering and one can touch up with Pitex all kiteboards. Our products are durable and long lasting. We work with short transport routes because we produce in the Far East where the co2 balance is not very low.
Aesthetics / Pro Riders
Any stand out new graphics or artwork collaborations? How important is it to your brand to have Pro Models and how much freedom do the pros have in terms of graphics? And in terms of design?
We are a small fire and have no Pro rider in the area Kiteboard.
Retailer Help
How are you helping retailers sell your product and which method of help seems to be the most effective?
We do a big kite Test tour. Every dealer and every kite school can request test boards with us.
Key Products
Tell us about your 2 key products for 2020 and why you think they will be great sellers
The Snake with its anti-chop technology is probably the most comfortable board on the market. And the Faphito for which there is no comparable board in girls and youth market
Brand Previews
