GUL WETSUITS S/S 2025 PREVIEW
Retail Buyers Guide: Wetsuits S/S 2025 Retail Buyers Guide
Brand: Gul
Interviewee: Jack Knowles – Sales Manager
There has never been so many participants out there in the water, however the retailers wetsuit hangers still display some 2023 SKUs: How was the 2024 market and order levels?
Terrible!
The production life cycle of a wetsuit is 2 to 3 years generally. Beyond mere carry overs, how should we extend that life cycle of the product, avoiding aggressive discounts and bettering the environmental impact?
The 3/2 fullsuit is the piece de resistance of the spring-summer range
what are the latest developments within your collection (men, women, youth)?
Natural rubber!
Among the various summer silhouettes (springsuit, short/leg fullsuit, long/short john, jacket) which are bestselling (men, women, youth)? And what do you offer in these segements?
Longjohns and Longjanes have been very popular!
Which neoprene options did you use for SS25?
We’ve moved the entire range to Natural Rubber.
Unlike the trend in winter wetsuit, does the backzip entry system still account for big numbers in 2025?
Too early to tell. It’s moving away but it’s still important.
Tell us about your colours and graphics, Do you favor gender-neutral colors/prints or sundry graphics?
We have kept colours super commercial. More gender neutral on Junior but still some stronger options for those that need.
Key Products:
Flexor Yulex Chest Zip:
Echo NatuR Chest Zip Spring:
Lunar Yulex Spring Boyleg:
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