NAISH WING S/S 2025 PREVIEW
Retail Buyers Guide: Wing S/S 2025 Retail Buyer’s Guide
Brand: Naish
Interviewee: Alex Cretier
What are the main trends in Wing construction, materials and design?
It is a combination of all parts. Depending on the discipline the canopy leans more to a warp oriented design and depending on the leading edge material we choose materials for the canopy. A very stiff airframe needs a stiffer canopy and independent operating valve system let you increase the pressure in each airchamber.
What customer profile is driving the most product demand at the moment?
The Freeride category although we see a trend to more freestyle and on the other side of the spectrum lightwind as well.
Which of your 2024 wings have sold best and why?
Clearly our ADX wing and Matador LT 2.0 which is just released. ADX is the wing for the tricks of all trade.
How many wing designs will you offer in 2025 and which do you expect to grow the most?
We will offer 5 different wings for 2025 and ADX will remain the biggest portion
What materials and construction techniques are you using for your 2025 range?
A multi canopy setup using various materials for the canopy in different parts of the wings. The best blend for weight and durability.
Any standout collaborations or pro models in your 2025 collection?
Yes we will have several new special versions
How have you implemented sustainability in your production and shipping processes?
We concentrate production on one location, limiting our footprint, we use plastic free packaging and operating from a solar powered facility.
How will you support retailers to sell your 2025 wings?
As one of the few brands we have a big team of experts and sales force in each and every country to support our dealernetwork at their location
What order and delivery model are you offering your retailers?
Kubus Sports/Naish delivers a fast delivery system in most of the EU in 24/48 hour
Key Products:
ADX Wing-Surfer:
The Wing-Surfer ADX is the culmination of five years of research and development, resulting in a wing that caters to all skill levels and riding styles. The perfect balance of wingspan, strut length, draft depth, and dihedral make the ADX a revolutionary wing in our product lineup. The high-tension canopy, combined with the shallow wing profile, provides power on demand. This design profile produces incredible get-up-and-go functionality, lifting even heavy riders onto the foil with ease and maintaining steadily balanced power once riding.
ADX Wingsurfer
ADX Nvision:
Introducing the premium version of the ADX, the Wing-Surfer ADX Nvision, it is significantly lighter and dramatically more rigid, resulting in a more direct feel and higher pump efficiency. Built to cater to the needs of riders who demand nothing but the best, the ADX Nvision boasts a cutting-edge Helium Frame construction that utilizes 82 gsm Aluula, making it extremely lightweight and stiff without compromising durability. With a sleek and stylish design that embodies the signature ADX feel, this high-end wing is the epitome of performance and precision.
ADX Nvision
Matador LT 2.0:
Introducing the latest version to the Matador lineup – the Matador LT 2.0. Boasting a handle conversion system, this wing-surfer comes equipped with both hard handles (mounted) and soft handles that can be easily interchanged to suit the rider’s preference. The scalloped-out handle area allows for ample hand space around the strut for the use of both options. Adapt the wing to your personal riding style. Choose the hard handles for a more direct rigid feel, or apply the included soft handles for ultimate riding freedom. These new features deliver exceptional performance, and smooth power delivery, in a modular wing that is perfect for riders of all skill levels.
Matador LT
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