Sport Achat Ete Preview 9-10th September
The major change to this year’s show is the move to Alpexpo Grenoble, the same location as the winter show moved to earlier this year. At the same time the date of the show has been moved to a slightly later date compared to last yea’rs show. Grenoble, in the heart of the Alps, is a great location as its right in the mountains with its mountain ambiance and allowing quick and easy access to the show by mountain sports retailers.
Over 200 brands have already registered across the cycling, climbing/mountaineering, trail running, hiking/camping and lifestyle segments.
With 8000m² of exhibition space and 1500 professionals registered to visit the show, it promises to be the goto destination for the summer outdoor industry in Europe. Last year 575 retailers attended.
New to the show is the Sport Group Denmark with the Athlécia, SOS, Endurance, and Whistler brands. Additionally a number of cycling brands offering accessories, clothing and equipment are returning to the show Trail/running and hiking/camping sectors will be the most represented in terms of brands whilst most of the major climbing and mountaineering players will also be present. So retailers will find all they need to be able to make the best selection of brands for their shop.
Mathieu Kurtz of Sportair commented face-to-face meetings are the strength of this show. It’s an essential event for French media, manufacturers, distributors, agents, retailers, online retail sites, leasing specialists, buying groups, specialised chains and procurement centres to all meet and discover what hot.
The show in collaboration with partner Mission Retail will have a hundred new footwear products on display in the Exposhoe zone. Following on from their successful launch at the winter show, Moodboards from show partner Paris Phoenix, will interpret the three themed trends of lightness, durability, and versatility to help retailers make sense of the current market.
The Fresh Zone near the entrance is dedicated to start-ups and will feature 6 start up companies that are less than 5 years old, giving the opportunity for these new players to present their products cheaply and get themselves known and to enable retailers to see the latest entrants to the market. The Innovation Zone will host presentations by the Inosports Group prize winners.
This year the conference and seminar program includes 5 conferences over the two days with topics including summer outdoor sports, micro-adventures and sports tourism. Between meetings, go and eat at the foodtruck village in the heart of the show. A wide choice to satisfy all tastes and avoid long waiting times Monday evening there will be open for networking for exhibitors and retailers, brands will have the opportunity to invite visitors to their booths for an end of the day drink.
As always the show offers many benefits to retailers and is a cost effective way for keeping upto date and doing business. For brands “It’s about seeing as many clients as possible, but it’s also about presenting the brands and products in a qualitative way which allows us to reach new clients that we don’t know yet.” comments Jérémy Catteau of Sport Pulsion (exhibitor)
Airports in the region include Grenoble, Geneva and Lyon Saint-Exupéry. Grenoble is also well connected by motorway and TGV from both Paris and Marseilles. The show is open from 9h00 – 19h00 on Monday and 9h00-18h00 Tuesday. So, jump on a plane or get in the car and come and see next summer seasons products and hang with the industry community.
www. sport-achat-ete
